Muster, V., & Münsch, M. (2024). The Paradox of Minimalism in the Field of Lifestyle Products. Uncovering How the Minimalism Business Impedes Sufficiency. In: Gossen, M. & Niessen, L. (Ed.). Sufficiency in Business. Transcript.

The commercialized manifestations of minimalism do not necessarily contribute to sufficiency-oriented consumption. Various minimalism business segments have emerged that are primarily based on selling dispensable, aesthetic lifestyle products. In this chapter, we analyze different business segments and discuss possible opportunities and risks for sufficiency- oriented consumption.

The publication is available here.

Muster, V., & Münsch, M. (2024). The Paradox of Minimalism in the Field of Lifestyle Products. Uncovering How the Minimalism Business Impedes Sufficiency. In: Gossen, M. & Niessen, L. (Ed.). Sufficiency in Business. Transcript.

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