Viola Muster is a project manager for consumer research and responsible for planning and implementing studies on consumer behavior, sustainable consumption and consumer policy.
She studied social sciences and gained her doctorate at TU Berlin with a dissertation on sustainable consumption at workplaces. In her research, she examined the interactions between working life and private life as well as corporate measures to promote sustainable consumption at workplaces.
In addition to her function at ConPolicy Viola works at TU Berlin with a focus on teaching in the area of financial and sustainability-oriented consumer education.
Prior to joining ConPolicy, she worked on various research projects as a research assistant at the Department of Industrial Studies/Economics and Sustainable Consumption at the TU Berlin and as a speaker for the consumer policy spokesperson of the Bündnis 90/Die Grünen parliamentary group. In the latter function, her main focus was on economic consumer protection.
Selected projects
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Strategic development and scientific support of the activities and services of the Competence Center for Sustainable Consumption : Project for the Federal Environment Agency
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Strengthening consumers in the neighborhood: Brief outline for a process evaluation of the federal project
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Environmental Policy in Dialogue: Evaluation of communication and participation formats for the Federal Environment Agency
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Consumer work in rural areas at the pilot location in the district of Höxter: Scientific monitoring and evaluation of a pilot project for the consumer advice center NRW
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Evaluation study of the initiative for consumer education in Bavaria: Project for the Bavarian Ministry for Environment and Consumer Protection
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Selected publications
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Muster, V., & Münsch, M. (2024). The Paradox of Minimalism in the Field of Lifestyle Products. Uncovering How the Minimalism Business Impedes Sufficiency. In: Gossen, M. & Niessen, L. (Ed.). Sufficiency in Business. Transcript.
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Muster, V., Wagner, M. & Fischer, C. (2023). Handlungsempfehlungen zur Weiterentwicklung des Kompetenzzentrums Nachhaltiger Konsum. Umweltbundesamt (UBA), texts | 69/2023
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Münsch, M., Muster, V. & Iran, S. (2022). (Nicht) meine Dinge – Konzepte und Praxis-Methoden zur Besitzbegrenzung und -reduktion, 1. Arbeitspapier im Rahmen des Projektes „MeinDing!“ – Ich bin, was ich nicht habe.
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Muster, V. & Schrader, U.(2021). Nachhaltiger Konsum und Digitalisierung: Empfehlungen für die Verbraucherbildung. HiBiFo – Haushalt in Bildung & Forschung, (1), 112-126.
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Rauber, J., Lell, O. & Muster, V. (2022). Less traffic, more quality of life – Guidelines for communicating sufficiency as a goal of municipal transport policy. Publication on behalf of the Federal Environment Agency
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Selected lectures and presentations
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Forum Wasserwende. New Perspectives for a sustainable future: Consumer education for tap water consumption (Virtual, November 24, 2022)
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5th symposium on rethinking consumption: Do we have enough? Sufficiency and moderation of consumption as a path to a more sustainable future: (Not) My thing – Possession reflection and reduction through decluttering as a contribution to sufficiency consumption? (Vienna, September 22, 2022)
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INDISPENSABLE – Sustainable consumption | Dialogue forum for the further development of the national program for sustainable consumption: Thinking ahead about sustainable consumption. Recommendations for the further development of the national program for sustainable consumption in the field of building and living (Virtual, November 24, 2020)
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Action week "Environmentally friendly care" of the AWO: Raising awareness of climate protection and climate-friendly consumption in the workplace (Berlin, November 16, 2020)
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Stakeholder workshop: Digital skills for sustainable consumption: Input on the project "Digitization of markets and lifestyles. New challenges for sustainable consumption" (Virtual, November 12, 2020)
Selected moderations
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Brandenburg Ministry for Agriculture, Environment and Climate Protection (MLUK): First Brandenburg forum on waste prevention (Potsdam, October 22, 2020)
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German International Cooperation: Open online ABNB meeting – Annual members' meeting of the action alliance for sustainable banana (Virtual, September 29, 2020)
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Federal Environment Agency: Presentation and discussion of the Digital Product Information report (Virtual, September 24, 2020)
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Gesellschaft für Internationale Zusammenarbeit (GIZ): "Open ABNB Meeting", Annual General Meeting of the Sustainable Banana Action Group (Berlin, December 05, 2019)
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German International Cooperation: Open ABNB meeting – Annual members' meeting of the action alliance for sustainable banana (Berlin, 05. Dezember 2019)